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Present based on the phase of your idea

July 28, 2009

Upon reading Duarte’s blog the other day, it was pointed out than an idea grows though a series of phases starting from an initial sprout until the final launch. The type of presentation you create depends upon what phase of the idea you’re in. So it’s  important to be aware of how your idea is progressing each step of the way, and the style and category of presentation is directly related.

Step 1 | Inception: most likely this is not even a presentation, but a set of documents outlining the idea’s definition, feasibility and its potential impact on the market.

Step 2 | Vetting: by now an  informal presentation is needed and most likely delivered to an audience of team members inside the company; make sure to encouraging feedback and have an efficient system in place to collect comments.

Step 3 | Selling: this phase requires a highly polished and persuasive presentation that engages customers internal as well as external with a clear action plan to follow up and close the deal.

Step 4 | Launching: most likely this is a set of comprehensive and educational presentations each outlining the implementation of the idea for each unique audience subset; execution of the idea will have a different slant for sales vs. production for example.

Viralheat launches tool to track video content consumption

June 1, 2009

Apparently this affordable new web analytics tool will track viral content throughout twitter and social video sites such as YouTube, vimeo, and Hulu more@source

What do we mean by Web 2.0?

May 29, 2009
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Web 2.0 translates to being able to publish your content on the internet for anyone to see it. The main players in this arena are email marketing, blogging, social networks, social bookmarking, RSS, viral marketing, and tolerance for transparency more@source

Are app developers going to foot the bill?

May 18, 2009

If social media networking sites such as Facebook elect not to charge subscribers, are the application developers next in line for coughing up the dough? more@source

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